‘Serif Vs Sans Serif’ is like comparing ‘You Vs Me’. We live in a patriarchal society where our brain is primed to constantly encouraged to compare ourselves to others to evaluate our worth. You know these people who have more than you – money, acclaim, looks, whatever? The spike of envy they trigger is natural, and social media is primed to amp it up. But in a world where followers and likes seems like rock-solid proof of a person’s worth, you don’t have to take that bait.